
Academic & Work Projects
Showcasing a journey of growth and innovation through my academic achievements and real-world digital marketing experiences.

01
Peloton PR Strategy
Revitalizing the Peloton experience with a strategic pivot towards inclusivity and holistic wellness, targeting new demographics like seniors and corporate employees to foster a community that celebrates every step of the fitness journey.
02
TikTok Strategy
Devising a TikTok strategy that balances engaging content across Affiliate PR, B2B Services, and New Trends in PR, I tailored a dynamic posting rhythm with clear CTAs, leveraging voice-overs, case studies, and AI-generated visuals to captivate and educate our audience daily.

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03
Facebook Ad Campaign
Crafting a heartfelt Mother's Day Facebook Ad campaign for a brand specializing in personalized gifts, I targeted diverse audiences with meticulously designed ad sets, showcasing necklaces with personalized message cards to touch the hearts of mothers, grandmothers, and beyond.
04
Junior Achievement Project
Embarking on an enlightening journey through the Junior Achievement Program, I discovered the transformative power of teaching and the joy of illuminating young minds with the fundamentals of business, entrepreneurship, and money management.
